Marni announced as Pitti Uomo guest designer

International trade show Pitti Uomo 87 has announced that Marni will be
the menswear guest designer at its next event, which runs January 13-16 in
Florence.

The luxury house will present an exclusive fashion show for Pitti
showcasing the development of its Marni Menswear line featuring its
autumn/winter 2015 collection, which is composed of different elements
including sport, utility, and tailoring.

Consuelo Castiglioni, creative director of Marni, said: “Pitti Uomo has
always celebrated the avant-garde and experimentation. Elements which
coincide with my work with the menswear collection: to interpret the true
menswear staples through functionality and classicism, combined with
contrasting elements and unexpected details.”

Raffaello Napoleone, CEO of Pitti Immagine, added: “I am very happy that
Consuelo Castiglioni accepted our invitation to present the new look in the
Marni men’s collection on the Pitti catwalk.

“The name is one of the undisputed leaders on the international fashion
scene, and we have always admired the creativity, elegance and
nonconformity that always distinguish its style. Always keeping a watchful
eye on the market but never bending to it. In Florence, men’s clothing will
be the fulcrum of the project and I’m certain that it will be truly
fascinating.”

Pitti Uomo announces January guest designers

Additionally, Shayne Oliver’s NY-based fashion label Hood By Air will be
the Pitti special guest in January, producing a special event to showcase
its cutting-edge collection.

“I saw their first event two years ago, and ever since then I have been
struck by the unique creative process developed by the HBA,” explained Lapo
Cianchi, communications and events manager of Pitti Immagine.

Pitti Uomo will also see a performance, entitled Cloakroom, by Olivier
Saillard, the director of Palais Galliera, Musée de la Mode de la Ville de
Paris, starring Tilda Swinton.

Pitti Uomo will run from January 13-16 this season. Last year’s guest
designer was Diesel Black Gold’s creative director, Andreas Melbostad.

Image: Consuelo Casiglioni by Stefano Galuzzi